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Special Events
LarkFEST 2008
Saturday September 20, 2008
10 AM - 5:30 PM
Vendor Registration-
Now Open
Click here for registration forms.
For more information, call (518) 434-3861 x3
Main Stages
presented by WEQX
Tom Morello "The Nightwatchman"
Eric Hutchinson
Oppenheimer
Val Emmich
EQX-posure bands:
Aficionado
The Sense Offenders
Maggie Mayday
Saving Atlantis
*NEW*
TOWNSEND PARK STAGE
presented by The Albany Barn & The Central Ave BID
Erin Harkes & The Rebound
Taina Asili
Broadcast Live
Rich Ortiz
And performances by
Cirque de la Nocturne!
HOMETOWN STAGE
presented by Mother Judge
Knotworking
Christo Lewis
Jazzhands
and much more!
Albany Poets with the House Band of the Apocalypse
Discard Avant Garb:
A Recycled Fashion Show
FAMILY STAGE & FAMILY ZONE
presented by eba Arts Center
Dancers, Musicians, Jugglers and Story Tellers weave their magic on Stage
Art Making for the Whole Family:
Rock sculptures, dream catchers, chalk art, collage, drumming, card making and more!
o Saturday September 20th from 10:00 AM to 5:30 PM
o Expected Attendance: 70,000
§ A Taste of Lark: A Lark Street Restaurant Week
o March and October. Dates TBA.
o Expected Attendance: 3,000
§ 2nd Annual Winter WonderLARK
o Saturday December 13th, Noon to 5:00 PM
o Expected Attendance: 2,000
THE LARK STREET BID
|
Champagne on the Park |
Art on Lark |
|
The Monday Night Concert Series |
LarkFEST 2008 |
10:00 AM to 5:30 PM
CELEBRATING THE HEART OF
OVERVIEW
§ What
o The 27th anniversary of the Capital Region's largest street festival with four stages of free entertainment and activities for the whole family!
§ Where
o The festival takes place in the historic Lark Street Neighborhood, as eight blocks are closed to traffic and hundreds of vendors line the street.
§ When
o Kick off your Hudson River
Saturday, September 20th 10:00 AM to 5:00 PM
§ Who
o Average attendance of 70,000 people
§ Promotion & Marketing
o LarkFEST is being aggressively marketed throughout the Capital Region. A six week publicity and promotion campaign will consist of extensive television, radio, print and on-line media as well as posters and postcards distributed throughout the Capital Region.
For more information, contact the Lark Street BID at
(518) 434-3861 or bid@larkstreet.org
§ TV
o Your logo on a Capital Region TV station to be determined
§ On-Site
o A prominent booth space at the event to promote your business or organization
o Banner placement on the two Main Stages
§ Radio
o Mention as a Sponsor of LarkFEST in all radio spots
§ Print
o Your company logo will be listed as a sponsor on the following LarkFEST marketing materials:
§ 200 full color poster
§ 3,000 full-color postcards
§ 15,000 event programs
§ Your company will be listed as a Presenting Sponsor on all LarkFEST print advertising purchased by the Lark Street BID
§ Internet
o Logo on the Lark Street BID website with link to your website
o Logo on the WEQX website with link to your site
$7,500 FEATURE SPONSOR
§ TV
o Your logo on a Capital Region TV station to be determined
§ On-Site
o A booth space at the event to promote your business or organization
§ Print
o Your company logo will be listed as a sponsor on the following LarkFEST marketing materials:
§ 200 full color poster
§ 3,000 full-color postcards
§ 15,000 event programs
§ Your company will be listed as a Feature Sponsor on all LarkFEST print advertising purchased by the Lark Street BID
§ Internet
o Logo on the Lark Street BID website with link to your website
o Logo on the WEQX website with link to your site
$2,500 CORPORATE SPONSOR
§ On-Site
o A booth space at the event to promote your business or organization
§ Print
o Your company logo will be listed as a sponsor on the following LarkFEST marketing materials:
§ 200 full color poster
§ 3,000 full-color postcards
§ 15,000 event programs
§ Your company will be listed as a Corporate Sponsor on all LarkFEST print advertising purchased by the Lark Street BID
§ Internet
o Logo on the Lark Street BID website with link to your website
o Logo on the WEQX website with link to your site
$1,000 EVENT SPONSOR
§ On-Site
o A booth space at the event to promote your business or organization
§ Print
o Your company name will be listed as a sponsor on the following LarkFEST marketing materials:
§ 200 full color poster
§ 3,000 full-color postcards
§ 15,000 event programs
§ Internet
o Logo on the Lark Street BID website with link to your website
$500 SPONSOR
§ On-Site
o A booth space at the event to promote your business or organization
Contact the
(518) 434-3861 or bid@larkstreet.org
A 6-Night Event in April & October
In 2007,
It was a successful week with over 1,000 people from around the region coming to
Two "A Taste of Lark" Weeks are planned for 2008, with one in April and one in October.
(518) 434-3861 or bid@larkstreet.org
$5,000 Title Sponsor
§ TV
o Your logo on a Capital Region TV station to be determined
§ Radio
o Mention as a Title Sponsor of A Taste of Lark in all WAMC radio spots
§ Print
o Your company logo will be listed as a Title sponsor on the following marketing materials:
§ 100 full color poster
§ 2,000 full-color postcards
§ 2,000 menus
§ Your company will be listed as a Title Sponsor on all print advertising purchased by the Lark Street BID
§ Internet
o Logo on the Lark Street BID website with link to your website
$2,000 Event Sponsor
§
o Mention as a Sponsor of A Taste of Lark in all WAMC radio spots
§ Print
o Your company logo will be listed as a Title sponsor on the following marketing materials:
§ 100 full color poster
§ 2,000 full-color postcards
§ 2,000 menus
§ Your company will be listed as a Title Sponsor on all print advertising purchased by the Lark Street BID
§ Internet
o Logo on the Lark Street BID website with link to your website
$1,000 Sponsor
Print
o Your company logo will be listed as a Title sponsor on the following marketing materials:
§ 100 full color poster
§ 2,000 full-color postcards
§ 2,000 menus
§ Your company will be listed as a Title Sponsor on all print advertising purchased by the Lark Street BID
§ Internet
o Logo on the Lark Street BID website with link to your website
Saturday December 13th, 2008
Noon to 5:00 PM
Come Shop, Dine and
Contact the
Winter WonderLARK
(518) 434-3861 or bid@larkstreet.org
$5,000 Title Sponsor
§ TV
o Your logo on a Capital Region TV station to be determined
§ Radio
o Mention as a Title Sponsor of Winter WonderLARK in all WAMC radio spots
§ Print
o Your company logo will be listed as a Title sponsor on the following marketing materials:
§ 100 full color poster
§ 2,000 full-color postcards
§ 2,000 WonderLARK Wishbooks
§ Your company will be listed as a Title Sponsor on all print advertising purchased by the Lark Street BID
§ Internet
o Logo on the Lark Street BID website with link to your website
§ Radio
o Mention as a Sponsor of Winter WonderLARK in all WAMC radio spots
§ Print
o Your company logo will be listed as a Title sponsor on the following marketing materials:
§ 100 full color poster
§ 2,000 full-color postcards
§ 2,000 WonderLARK Wishbooks
§ Your company will be listed as a Sponsor on all print advertising purchased by the Lark Street BID
§ Internet
o Logo on the Lark Street BID website with link to your website
$1,000 Sponsor
Print
o Your company logo will be listed as a Title sponsor on the following marketing materials:
§ 100 full color poster
§ 2,000 full-color postcards
§ 2,000 WonderLARK Wishbooks
§ Your company will be listed as a Sponsor on all print advertising purchased by the Lark Street BID
§ Internet
o Logo on the Lark Street BID website with link to your website
The Quarterly Magazine of the
RATE CARD
Full color– Magazine Size 11h x 8.5 w
Distribution: 2,000
ALL ADS ARE FULL COLOR AND GLOSSY
Advertising Rates (Per Issue)
Size Dimensions Rate Rate Rate Rate
1 issue 2 issues 3 issues 4 issues
Full Page 11 x 8.5 $350 $324 $315 $298
1/2 Page 4.25 x 5.5 $250 $231 $225 $212
1/4 Page 2.13 x 2.75 $115 $106 $103 $98
1/8 Page 4.75 x 2.75 $70 $69 $67 $64
Inside Front or Inside Back Cover $425 $393 $383 $361
Back Cover $500 $463 $450 $425
Sign up for multiple issues and save on standard rate.
Save an additional 10% by paying for your contract in full for multiple month adverstising.
Contact the
In the
(518) 434-3861 or bid@larkstreet.org